One-on-One Interviews Are More Effective for Medical Recruitment Than Group Interviews
One-on-one interviews are generally more effective than group interviews for recruitment in the medical field as they allow for more personalized assessment, better trust-building, and more detailed evaluation of candidates. 1, 2
Evidence for One-on-One Interviews
- One-on-one interviews are considered an integral part of most medical admission processes, serving four key purposes: information gathering, decision making, verification of application data, and recruitment 2
- Face-to-face, one-on-one recruitment strategies have been shown to be more effective for enrolling participants in clinical research, particularly when building trust is essential 1
- Individual interviews enable admission committees to gather information about candidates that would be difficult or impossible to obtain through other means 2, 3
- In medical school admissions, 99% of responding medical schools use interviews in their selection process, with the interview ranking second only to GPA in importance among selection factors 3
Benefits of One-on-One Interviews
- One-on-one interviews allow for more personalized assessment and can be structured to focus on non-academic criteria that are difficult to evaluate in group settings 2
- Individual interviews facilitate better trust-building, which is particularly important in medical recruitment where trust is a universally identified factor in participation 1
- Direct, face-to-face communication with study personnel has shown advantages over passive recruitment methods in many contexts 1
- One-on-one interviews allow for verification of application data and provide an opportunity for detailed assessment of qualifications 2
When Group Approaches May Be Beneficial
- Focus group discussions have been used effectively in some contexts, particularly for gathering qualitative feedback about recruitment strategies rather than for the recruitment itself 1
- Group settings may be useful for initial information dissemination, but typically need to be followed by individual assessment 1
- For certain populations, community-based group approaches can help establish initial trust before transitioning to individual recruitment 1
Best Practices for Interview Implementation
- Structured or semi-structured interviews focusing on specific criteria increase reliability and validity of results 2
- Training interviewers can reduce bias related to rating tendencies, applicant's characteristics, and contrast to other applicants 2
- Minimizing "layers" of intermediaries in the recruitment process improves outcomes - direct one-on-one contact is often more effective than multiple handoffs 4
- For clinical research recruitment, having race, ethnic, or cultural concordance between the interviewer and potential participants has been shown to minimize participation barriers 1
Considerations for Different Contexts
- For clinical trials, one-on-one recruitment through clinicians that patients already trust has shown better results than group-based approaches 1, 5
- In medical school admissions, individual interviews with at least two separate interviewers per applicant is the standard practice 3
- For recruitment of underrepresented populations, one-on-one approaches that build trust and address individual concerns have proven most effective 1
- Digital or virtual one-on-one interviews may offer advantages in terms of accessibility while maintaining the benefits of individual assessment 1
Common Pitfalls to Avoid
- Unstructured interviews may introduce more bias and reduce reliability of assessment 2
- Relying solely on group interviews may miss important individual characteristics and reduce the ability to address specific concerns 1, 2
- Failing to properly train interviewers can lead to inconsistent evaluations and biased selections 2
- Not allocating sufficient time and resources for the recruitment process - successful researchers recognize that recruitment is often the single most important phase of research but is frequently under-planned and under-funded 4
By implementing one-on-one interviews with proper structure and training, medical institutions can optimize their recruitment processes while still maintaining efficiency and thoroughness in their assessments.